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 GISi – Creating Insight Through Location Technology
Michael Healander
Michael Healander
As GISi Indoors General Manager, Michael primarily focuses his attention on creating insight through indoor location technology for clients as well as building products and services to create actionable measurements around indoor people, places, and things.

Introducing GeoMetri: Analytics For Your Physical Space

 
December 3rd, 2013 by Michael Healander

Today we released version 1 of our product GeoMetri. You can use GeoMetri to understand movement within your buildings at a glance or dive into the data for up-to-date information on a variety of metrics. It allows you to compare and measure activity across different time periods or building areas as well as understand real-time traffic patterns for any space, any time, in a cost-effective and highly accurate solution.

GeoMetri operates on WiFi technologies. As mobile devices search for wireless networks to communicate with, they give off “pings” at regular intervals. These bits of information (including signal strength) can be collected and anonymously aggregated for use in physical analytics. While other signal technologies are available (e.g. Bluetooth), wifi gives the best value in terms of availability, deployment, scalability, and security to our customers.

While I can explain the product to you, or even show you a video, the best thing you can do is see the product in action. Take a few minutes and view the dwell times, total visits, first time visits, and traffic patterns. You will be amazed at the data we can provide over the course of the last hour, day, week, or month. If you have any questions about what you see in our demo, please feel free to shoot me an email.

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