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Archive for December, 2013

How Micro-Location, Geofencing and Indoor Location Are Driving The Retail Revolution

Tuesday, December 17th, 2013

 Article source:  Christian Carle, CEO and Co-founder of Pole Star

Indoor Location has become the holy grail of location based-marketing, bringing consumers from their home to the closest shopping mall or retailer, greeting them with a message as they enter the mall or the store, helping them navigate indoors, send product information and special promotions as they get closer, and finally allow them to pay for the items right from their mobile.

With the hype surrounding the launch of iBeacon in the Apple retail stores, proximity sensors, also called proximity detection devices or micro-location, increasingly feels like a revolution.


HP ZBook15 Mobile Workstation Review – Is Beauty More Than Skin Deep?

Monday, December 2nd, 2013

HP recently introduced its ZBook series of mobile workstations. After attending the product launch in NYC, I was fortunate enough to get a top of the line HP ZBook 15 mobile workstation to evaluate and discover if this sleek new beauty’s performance promise was more than skin deep.

My evaluation unit was über equipped with the highest performing NVIDIA GPU, included a built-in HP DreamColor Display system and came with the following specifications as supplied:

O/S:  Windows 7 Professional 64-bit Service Pack 1
CPU:  Intel® Core™ i7-4800MQ with Intel HD Graphics 4600 (2.7 GHz, 6 MB cache, 4 cores)
GPU:  NVIDIA Quadro K2100M (Designed specifically for mobile 15.6″ Platforms and the high end of offered GPUs)
Storage: Hard Drive – 500 GB (Includes 32GB Flash Cache and is Expandable to 1.87TB)
System Memory:  16GB  RAM – (Expandable to 32GB with 64bit O/S and Quad Core processor)
Display:  Full HD 15.6″ diagonal LED-back lit UWVA eDP anti-glare (1920 x 1080) screen with integrated HP DreamColor Display system providing more than a billion color possibilities.
Ports and Connectivity:  2 USB 3.0; 1 USB 2.0; 1 USB 3.0 charging port; 1 Thunderbolt1; 1 DisplayPort; 1 stereo microphone-in/headphone-out combo; 1 RJ-45 Ethernet; wireless;1 docking connector; 1 secondary battery connector; 1 VGA port; 1 SD compatible memory card reader
Other: Webcam with Cyberlink YouCAM control software installed;  Optical Storage with  Blu-ray read, DVD/CD read/write; fingerprint reader; Kensington lock port
Weight with batteries:  Starting at 6.2 lb (2.82 kg)
Warranty: Protected by HP Services, including a limited 3 years parts, 3 years labor, and 3 years on site service (3/3/3) standard warranty.


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