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Susan Smith
Susan Smith
Susan Smith has worked as an editor and writer in the technology industry for over 16 years. As an editor she has been responsible for the launch of a number of technology trade publications, both in print and online. Currently, Susan is the Editor of GISCafe and AECCafe, as well as those sites’ … More »

Public beta of Geotrigger Service launched

 
November 22nd, 2013 by Susan Smith

Yesterday,  Esri launched the public beta version of its cloud-based Geotrigger Service for developers to  create location-aware apps for iPhone and Android without using up their battery life. The beta Geotrigger Service is free and the official release will rely on feedback from developers.

Apps built on the Esri location platform will be able to gather business intelligence of the location of people and when the app is being used, adding location awareness and alerts to other services developers can take advantage of on the Esri location development platform. Developers will be able to design apps that send messages to users to signify when they arrive or leave an area defined by a geofence.

According to the press release, developers can use the Geotrigger Service for apps across all industries including:

  • Retail and Loyalty: Engage customers with personalized content and deals the moment they enter a store.
  • Real Estate: Send messages to prospective home buyers when their search criterion matches a nearby home.
  • Energy Management: Use location to automatically manage power consumption at home or in the office.
  • Tourism: Bring public attractions to life by informing tourists of interesting locations as they explore a city.
  • Public Alerts: Notify citizens about events such as road closures or civic emergencies based on past locations.

For more information, visit esriurl.com/geotrigger.

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Categories: Big Data, cloud, LBS, lidar, location based sensor fusion, location based services, mobile

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