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Susan Smith
Susan Smith
Susan Smith has worked as an editor and writer in the technology industry for over 16 years. As an editor she has been responsible for the launch of a number of technology trade publications, both in print and online. Currently, Susan is the Editor of GISCafe and AECCafe, as well as those sites’ … More »

TomTom announces strategic partnership with indoor mapping leader Micello Inc.

 
March 6th, 2014 by Susan Smith

TomTom (TOM2) has announced a strategic partnership with worldwide indoor mapping leader, Micello Inc., extending the reach of its mapping products to include indoor venues.

TomTom’s business customers will now be able to use Micello’s pedestrian-friendly indoor maps and venue content with points-of-interest data worldwide.

From the press release: “The indoor mapping functionality means that step-by-step guidance can be integrated into daily life for a wide variety of venues, including shopping malls, airports and retail stores,” said Charles Cautley, Managing Director TomTom Maps. “By partnering with Micello our customers can now develop smarter apps and locations-based services helping users navigate with ease in and out of the car.”

“We’re excited to be partnering with TomTom, the global leader in navigation.” added Ankit Agarwal, CEO of Micello. “Our agreement means that TomTom’s business customers can use our indoor venue maps and incorporate the content into their automotive, online, or mobile solutions.”

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Categories: Big Data, geospatial, GIS, location based services, mapping, mobile

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