With 520 stores, 50 restaurants, and the nation’s largest indoor theme park, Mall of America touts itself as “one of the most visited tourist destinations in the world.”
It is heartening to hear that “everything is geospatial” from Autodesk this year and I for one wanted to hear how that could be.
Research and Markets announced this week the addition of the “GeoFencing: Enabling Location-Based Reminders, Ads, Promotions, Proactive Apps, Security & More”report to their offering.
What is GeoFencing? It is an application that runs automatically on your smartphone so that when you get near a relevant location, that location or vendor can target their services to you the user and to the location.
If you use your smartphone calendar and to-do list, GeoFencing will let you know you are passing a store that sells the item on your to-do list that you need. If you’re a retailer then GeoFending will run your shop’s app while a user is passing the store in that location, signaling him/her with an appropriate product suggestion. It is also good for advertisers, parents, for social networking, for interoffice communication, always letting you know of what or who nearby might be appropriate for you to talk to.
There are a number of hurdles yet to be scaled for GeoFencing, such as the fact that running the phone GPS might drain the device’s battery. Also, timing and the range of the GPS are factors.
Remote sensing aficionados will be pleased to know that Astrium Services is launching their Pléiades 1B on Friday, 30 November 2012 at 11:02 pm Kourou local time (Saturday, 1 December 2:02 UTC). Pleiades 1B is the second satellite in the Pléiades constellation and will be orbited by a Soyuz launcher from Europe’s spaceport in French Guiana. Arianespace at www.arianespace.tv will be the official broadcasters of the launch.
Videos of keynotes from the Bentley Be Inspired 2012 Conference are available here with a login:
The California Department of Transportation (DOT) consulting to Caltrans, is using StreetMapper to survey more than 7,000 bridges in California. StreetMapper is a mobile mapping system that in this case is being used by survey technology company Terrametrix who was contracted by Caltrans to do the survey.
The primary markets for geospatial solutions for Bentley software appear to be utilities and civil. As the data that can be put into a building information model becomes more complex and analytical, the need to incorporate some level of analytics and spatial information becomes greater.
The Project: 512 Paths to the White House by Mike Bostock, The New York Times
This is a behind-the-scenes look at the creation of a visualization by The New York Times:
“The space of electoral college calculators is fairly well-trodden, so at first it seemed hard to do something new. The big problem here is the combinatorial explosion (2^n): even if you consider only nine states, you have 512 possible outcomes! So, you don’t offer much insight by simply enumerating outcomes or allowing undirected exploration. The challenge is to preserve minute details (micro) while providing an effective visual summary (macro).
We settled on a binary tree early on, but it wasn’t until Shan had the idea of collapsing parts of the tree into “decision” nodes that the design clicked. By pruning subtrees below the 270-vote threshold, you reduce the complexity substantially. More importantly, you get a much faster sense of what matters: who wins! And from there it was “just” a matter of implementation and refinement.