This morning Autodesk announced a pay-as-you-go model for all the company’s desktop software including the latest Design and Creation Suites, Autodesk 3ds Max, Autodesk Maya and Autodesk Maya LT. A “hangout” was held this morning on Google this morning where Andrew Anagnost, SVP, Industry Strategy & Marketing for Autodesk and other industry specialists, discussed this new offering.
Businesses are increasingly adopting this type of model for consuming services and products as opposed to owning software. Options generally include renting, sharing or purchasing subscriptions such as this “pay-as-you-go” model. This way designers, engineers and architects no longer will have to be concerned about purchasing the next version of the software. New comers will also be able to get up and running on the software with few up-front costs, and get projects started with this software.
Paul McRoberts, vice president of Autodesk’s Infrastructure Business, talked this week about the company’s announcement today of Autodesk InfraWorks 360 Pro, that offers the latest 3D modeling, visualization and cloud-based collaboration technologies to address the estimated $30 trillion gap worldwide between desperately needed infrastructure and the funding required to deliver it.
In a webcast this week, Autodesk CEO Carl Bass addressed the company’s financials. “As we near the 2-year anniversary of the launch of our design and creation suites, we couldn’t be more pleased with their progress and growth. Revenue from Suites increased 50% over that 2-year period. Suites now represent 30% of total revenue, up from 23% just 2 years ago. We’re delivering exceptional value to our customers, who get to utilize and experience more of our broad product portfolio. What’s more, we have seen a meaningful increase in our ASPs. It’s a win-win. Growth in our Suites help drive the record revenue results in both our AEC and Manufacturing business segments.”
Bass went on to say that the investments made over the past couple of years in major account direct sales continue to pay off. In the fourth quarter, Autodesk had a record 45 transactions that exceeded $1 million in value. This is up 25% year-on-year. The total value for these large deals increased 36% year-on-year. For FY ’13, large deals increased by 18%.
Autodesk’s AEC business had record quarterly results. Strong growth in AEC Suites to the growing implementation of BIM across all disciplines of the AEC industry, including infrastructure. BIM 360 wins in Q4 were concentrated in construction, reflecting Autodesk’s leadership role in providing cloud and mobile technologies to that industry.
From a geographic perspective, Q4 revenue was driven by strong results in Asia-Pacific. Strong growth in Japan and China led APAC’s results. EMEA had modest growth as reported, but was better on a constant currency basis. Results in EMEA were led by strong large deal activity in Northern Europe.
On this first day of the Winter Solstice, it is a time of reflection and quiet, noticing how remarkable it is that the planets are all aligned with the sun. It is also a good time to look at what we might find important geospatial topics for 2013.
Pictometry International Corp., inventor of measurable, aerial oblique imagery and analytics tools, launched Pictometry Integration for Autodesk AutoCAD Civil 3D 2013 and 2012 products at Autodesk University the last week of November. Now users’ high resolution geo-referenced aerial imagery can be accessed from directly within the AutoCAD Civil 3D workspace, enabling users to visualize and take measurements of real-world field environments, helping reduce the need for field visits. AutoCAD Civil 3D use has grown phenomenally over the past two-three years, and continues to climb, according to experts in the field. It will also certainly benefit Pictometry to gain access to Autodesk’s millions of users.
One of our most popular posts has been the announcement of the integration of Pictometry with AutoCAD Map 3D in 2011. Pictometry Integration for AutoCAD Map 3D 2012 allows users to plan and design assets without leaving the Map 3D environment.
While Autodesk does not talk about GIS much these days, embedded in their Autodesk Infrastructure Design Suite 2013 is a Utilities Workflow that offers intelligent model based software for meeting the complex needs of the SmartGrid, with GIS products built in. The emphasis appears to be on helping transform planning, design and management processes by capturing conditions at the start of the design process, useful for both designers and GIS professionals.
A bevy of new “consumer” customers fueled by the mobile, social and cloud platforms may be behind Autodesk’s financial success for 2011.
The Autodesk Media Summit held in San Francisco two weeks ago trumpeted news of the latest Autodesk 2013 product suites and products launch. CEO Carl Bass opened the Summit with some business results, big trends, followed by specific product information by Amar Hanspal. There is a video and partial transcription available on AECCafe Today
To reiterate what was covered in the opening keynote, last year Autodesk finished 2011 with revenue of about $2.2 billion. Bass said that in forecasting the economy he had predicted they would grow by about 10 percent last year, “I got a lot of grief from financial community because they didn’t think we could grow by 10 percent,” he said. “People were still worried about what going on with financial matters in the U.S. as well as in Europe. There was a sense the financial world was coming to the end – as it turns out we finished the year with 14 percent. Business was robust around the world, particularly a resurgence of economy in the U.S.”