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Posts Tagged ‘Pokémon Go’

Pokémon Go the Geospatial Gamechanger: Six Months Out

Thursday, February 16th, 2017

Six months ago the location-based augmented reality game Pokémon Go was released. Developed in partnership by Niantic and Google, it is really a data mining type of game developed for iOS and Android devices, where players can nab the historic Pokémon in their own local environments. The marriage of geospatial and augmented reality is a gamechanger for the geospatial industry, evidenced by just how many people can be reached with over 100 million Android downloads in the first month of its entry onto the market.

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