We’ve never been a company which sits on its hands and wonders what is around the corner. Sure we have some key partners, but they don’t limit our reach and exploration. Our goal is to provide the most appropriate solution to our clients. That might be an ESRI solution, Google, MapQuest, technology combination, open source. We are continually working to expand our skills and add more tools to our geospatial toolbox. The more tools we have available, the more effective we are at picking the right tool for the job. (we all know using pliers as a hammer is never ideal.)
In the past we have leaned on the likes of ESRI’s ArcGIS Server (and their various web mapping APIs) as well as some of the more advanced open-source options like GeoServer, OpenLayers, OpenScales, etc. But things are changing. Attend any GIS focused conference and you will notice two things. First, that ESRI now talk about “non GIS users”, and not just in passing; all the time. And second that Google are usually there in one form or other. After chatting with one senior Google geo person we decided to look at their offering in greater depth.