Most organization have two distinct camps; those on the technical side and those driving the deals, and planning the organizations future path. Contact and communication between each group is usually limited. Often each have their own jargon, acronyms, and reference points.
Those who can truly boast technical know-how with business acumen are a rare breed (fakers are a plenty). But make no mistake these are valuable people.
These are the folks who bridge the gap between each camp. Translators. These are the people who grasp good technical suggestions and ideas, and can translate them into successful business implementations.