GIS faces huge challenges. Far greater than it faced in the 90’s with the explosion of the Internet.
And the opportunities for those who solve these challenges are unprecedented.
GIS is moving from being a peripheral, niche technology to an integrated core technology. Let me repeat that: GIS is moving from the periphery to the core.
This is at the heart of both the challenge and the opportunity. What this means is that .. none of the old rules apply.
Sure the core technology remains the same. And is evolving at an astounding pace. But the technology is one thing, how we talk about, and apply it is quite another. We have a new set of users. A much wider group who neither understand nor care about GIS.