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Posts Tagged ‘ArcGIS Marketplace’

3 Strategies for Making Money with the ArcGIS Platform

Friday, March 14th, 2014

This blog post was written mid way through back to back Esri conferences in Palm Springs. The Partner Conference preceded the now buzzing Developer Conference. More cosy than the July User Conference, this is a 5 day deep dive into the Esri world.

For WebMapSolutions, this year has been a little unusual. We were invited to be part of the Partner Plenary. This gave us not only the chance to share our experience with the ArcGIS platform, but to sit together with key folk at Esri.

Based on conversations, presentations and reflections on the focus and tone of this years Esri conferences versus 2013, in this post we give our thoughts on 3 strategies for making money with the ArcGIS platform. (more…)

iStore versus ArcGIS MarketPlace

Thursday, September 26th, 2013

There are many ways to market mobile apps. We Esri’s MarketPlace release new wanted to compare in this blog post the iStore versus ArcGIS MarketPlace for marketing and selling mobile apps.

We are a GIS focused development company. This is mapping technology in simple terms, or as we prefer to say location focused. GIS can be complex, often dealing with big data. Mobile and cloud technology have revolutionized the field, and are now widening the audience for GIS (routing, and mobile apps which show what or who is near somebody are two good examples of potential applications of the technology). A conundrum for companies like ours is how best to market the mobile apps we build, and provide trial versions of these apps. Sure the first choice might be the Android or Apple stores; maybe provide a watered down version of the app for free. Mistake. You will see many people downloading the app, but get little back. We have had an app in both stores for nearly two years now with over 40, 000 downloads. Apart for bragging rights – we launched the first ArcGIS Server and ArcGIS Online mobile apps in iStore- these apps have little benefited us.

(more…)

ArcGIS MarketPlace: A Big Hit

Friday, September 20th, 2013

This week Esri launched ArcGIS Marketplace; a one stop shop for ArcGIS focused applications. Finally users can discover mobile, Web and desktop GIS applications simply and easily. Esri have made the site intuitive, with excellent search capabilities and categories. Want a GIS application targeted at your industry or sector, ArcGIS Marketplace simplifies the discovery process.

(more…)

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