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Posts Tagged ‘understanding’

Open Kimono GIS

Friday, July 15th, 2016


If I used the term Open Kimono what comes to mind?

For me its nudity. I’m sorry. Maybe my mind sits in the wrong place, but when a colleague recently used the term when discussing GIS, I raised an eyebrow. So today’s blog post is about getting naked.

Open Kimono GIS

Well not exactly. The smarty pants among you will of course know the term open kimono. The formal definition:

To reveal what is being planned or to share important information freely. Similar to ”open the books” or an “open door policy,” opening the kimono means revealing the inner workings of a project or company to an outside party.

Sorry to disappoint but though we are thinking here about naked, its not in the ‘without clothes’ way. Discovery is where we are going. Specifically problem and story discovery.

I have mentioned in other blog post this notion of stepping back from the technology and focusing on the problem. Too often we jump into GIS projects focused on the technology. Understanding the problem is key. And that doesn’t mean a short conversation, it means having in place what we call a Discovery process.

I don’t understand your GIS web site, and product offering!

Tuesday, August 12th, 2014


Don’t you hate that. Thinking: I don’t understand your GIS web site, and product offering!

It might look nice, be very professional. But leaves you no wiser as to the product or services offered than before you started browsing. What a waste. Maybe the product is as empty as the Web site. But maybe not. If the latter, you are blowing it royally.

I came across a great example the other day. I know the company well. Know their staff, and the great work they do. They have just launched a new GIS mobile solution suite. A tonne of work has gone into this, their first true products. But visit the Web site and …. you’ll see polish and professionalism, some high level descriptions, mostly marketing messages, but are left with little else. Just ‘Contact us for more Info’.


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