June 24th, 2015
Recently, GISCafe Voice spoke with R.J. Talyor, vice president of Product Management at Geofeedia. Geofeedia is a patented, cloud-based platform, which searches, analyzes and monitors real time social media posts from any geographic location globally.
Recording analytics and sentiiment
In a couple of recent GeoFeedia case studies, the platform has been used to uncover drug use and distribution among teens at parties in the Los Angeles area, involving the Los Angeles County Sheriff’s Department and the FDA. In one other instance, the National Collegiate Athletic Association (NCAA) Men’s Division Basketball Tournament was already very active in social media, but needed a better way to cut through the noise on social media and discover and engage with social media users posting at specific locations of interest across Indianapolis. They were able to get up and running quickly on the GeoFeedia platform and draw perimeters around key locations, from which they gathered rich geo-tagged social media data in a matter of minutes. Consequently, the team was able to use GeoFeedia to make sure the fans had a good fan experience, and that counterfeit passes were aborted, as well as that tournament title sponsors receive high returns on their investment.
With GIS today we are all learning together. That is a statement not a question. And in making that statement, I want to make my suggestions on how we make this learning process easier.
With GIS today we are all to some degree groping in the dark
1. Lets all working harder at asking questions
Its time to step back and ask questions. Lots of questions. Too often we make presumptions. We believe what we read. Challenge your pre-conceived notions by asking questions. I’ll give you an example. I presumed, because ArcGIS Online had made it so much simpler to publish maps and apps, that many barriers to adoption had come down. So I went to some local cities and asked the question of their GIS folks. And what did I find: time, money, data, education and intransigence were still key barriers.
2. Really talk to users and clients ……. and listen
I hate to use a car dealers billboard to illustrate, but I believe the above rings true. We need to be better listeners. What are the problems and challenges? Too often we are trying put a square peg into a round hole. Thierry Gregorius GeoHipsters interview is well worth reading, in it he states:
“Much of my job involves talking to stakeholders across an organisation to find out what they’re really trying to achieve, what data they need to achieve it”
Or put differently, at the core of Thierry’s job is listening. How good are you at discovery through listening?
Listening to clients, managers, field staff: both to the organization and across the organization
We pride ourselves on honesty. To not just talk UP about our working world, but discuss the DOWN. Our (my) biggest lessons in life were learned from failure .. not success.
Its time to talk about a WebMapSolutions hiccup. And what we learned from a failed ArcGIS implementation.
We spent the first part of 2015 working with a private company who had no experience with GIS. They had a forward thinking senior staff member who quickly grasped the possibilities GIS might bring to their company. They enlisted WebMapSolutions to help evolve that vision.
GIS for the Masses
June 18, 2015 by David Basil
According to an article in Forbes, people make 150 million maps a day with Esri® software. 150 million.
It’s amazing when you consider the unmatched value of GIS for helping us better shape our understanding of the world we live in. The only thing that makes it more powerful is making it easier to share that understanding.
GIS systems create so much more than flat maps. But out of those 150 million maps made today, how many of those end up shared as paper or even a static image on a Powerpoint slide? What is the cost to train people to be GIS experts, cartographers, geographers, scientists, analysts, engineers, designers, planners and more? How can we leverage all that talent and all that knowledge if we lose so much information on the way out of the GIS system while sharing it with the non-GIS masses. What if you could unlock those maps and let end users truly interact with the data behind the map to better answer their questions? For free.
Rand Worldwide announced that its IMAGINiT Technologies division is partnering with Pix4D, leading developers of 2D and 3D mapping and modeling software. This collaboration will help architectural, civil and manufacturing design engineers extract imagery taken from unmanned aerial vehicles (UAVs) and convert it into usable 2D and 3D models.
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