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Title : The Coming Demographic Data Revolution
Company : Pitney Bowes
File Name : Whitepaper_The Coming Demographic Data Revolution.pdf
Size : 597989
Type : application/pdf
Date : 15-Jul-2010
Downloads : 13

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EVOLUTION, SOME MIGHT SAY REVOLUTION, IS COMING TO THE DEMOGRAPHIC DATA INDUSTRY. NEW SOURCES OF DATA ARE ARRIVING ON STREAM, AND SOME TRADITIONAL SOURCES ARE FADING RAPIDLY. WHAT ARE DEMOGRAPHIC DATA USERS— THE BUSINESS AND ORGANIZATIONAL DECISION MAKERS AND THEIR ANALYSTS—SUPPOSED TO DO? THIS PITNEY BOWES BUSINESS INSIGHT WHITE PAPER, THE FIRST IN A TWO-PART SERIES, PROVIDES NECESSARY BACKGROUND AND GUIDANCE IN SUPPORT OF THE MANY STAKEHOLDERS IN THE DATA COMMUNITY. MUCH INFORMATION IS AVAILABLE ABOUT THE CHANGES ON THE HORIZON, BUT IT IS FRAGMENTED AND INCOMPLETE. PITNEY BOWES BUSINESS INSIGHT IS COMMITTED TO HELPING DATA USERS UNDERSTAND THESE CHANGES BY PROVIDING AUTHORITATIVE GUIDANCE AS THE FUTURE OF DEMOGRAPHIC DATA UNFOLDS. THIS WHITE PAPER FOCUSES ON BASIC POPULATION ESTIMATION TECHNIQUES AND THE AMERICAN COMMUNITY SURVEY (ACS), THE INSTRUMENT THAT WILL REPLACE THE LONG-FORM IN CENSUS 2010. THE SECOND WHITE PAPER IN THIS SERIES WILL FOCUS ON STRATEGIES TO DEAL WITH THE NEW DATA ENVIRONMENT.
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