New High-Resolution, Data-Rich Aerial Images of Central London Now Available Prior to World’s Largest Sporting Event

Imagery Provides Unique Defense, Security, Media & Promotional Applications

LONDON — (BUSINESS WIRE) — June 19, 2012 — On the eve of the world’s largest sporting event, Pictometry International Corporation has completed capturing more than 200 square kilometers of high-resolution, aerial oblique imagery over Central London.

On the eve of the world's largest sporting event, Pictometry International Corporation (www.pictomet ...

On the eve of the world's largest sporting event, Pictometry International Corporation (www.pictometry.com) has captured more than 200 square kilometers of high-resolution, aerial oblique imagery over Central London, including this view. The resulting image database is now available for license by governments and businesses that will take particular interest in the United Kingdom this summer. (Photo: Business Wire)

The resulting image database – unmatched in its accuracy, detail and compatibility with 2D and 3D applications – is now available for license by governments and businesses that will take particular interest in the United Kingdom this summer. The data-rich images and accompanying analytic systems deliver unique potential for use by defense, intelligence and security agencies; mass media and sports outlets, and advertising and promotional organizations.

Unlike traditional orthogonal – or top down – aerial and satellite capture, Pictometry’s high-resolution metric oblique images show each side of every structure, roadway and other outdoor objects across Central London, with views from all four cardinal directions. Since each pixel is individually geo-referenced, users can quickly and precisely measure geographic position, height, distance, and altitude directly on the images in real-time, even without GIS expertise. In addition, the images are flexible to enable seamless integration with advanced applications and workflows.

“Imagine a security service being able to map and measure critical changes in VIP routing in a matter of seconds. A major news outlet virtually inserting its viewers and readers into the area surrounding Victoria Park. An enterprising brand developing a one-of-a-kind mobile experience for London visitors,” said Richard M. Hurwitz, Pictometry’s chief executive officer. “Our latest offering makes these and other scenarios possible, with industry-standard JPEG and KML-formatted images allowing for rapid deployment.”

The Central London capture project was completed on June 1. The complexity inherent in a program of this scope, both in mass image processing and the logistics of low-altitude pattern flying in some of the world’s most congested air space, illustrates Pictometry’s capacity to perform in highly-challenging environments across Europe and elsewhere.

Over the past year, Pictometry has undertaken similar capture programs surrounding high-profile sporting events on the world stage, including major golf tournaments, football (soccer) competitions and American football championships.

For additional information and sample images, please visit http://www.pictometry.com or e-mail Gordon Lawson at Email Contact.

About Pictometry

Pictometry International Corporation is the leading provider of data-rich aerial imagery, analytics, integrations and reports, utilizing its patented high-resolution oblique capture technology. Geo-referenced and accurate for location-based planning, Pictometry Intelligent Images™ enable users to measure sites and structures for area, distance, height, elevation and more from their computers or mobile devices. Professionals in the assessment, insurance, construction, and oil & gas industries – plus government agencies – use Pictometry imagery daily, overlaying it with GIS data and integrating it into existing systems to create enterprise-wide productivity tools. The company’s library of 145 million data-rich images is continually updated and includes assets from 150 countries and territories. Visit www.pictometry.com or follow @Pictometry on Twitter.

Photos/Multimedia Gallery Available: http://www.businesswire.com/cgi-bin/mmg.cgi?eid=50313832&lang=en



Contact:

McDougall Travers Collins for Pictometry
Mike McDougall, APR, +1.585.789.1623
Email Contact




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