deCarta Adding Live Traffic Video to It’s DevZone 3rd party developer portal and driver-Centric Connected Car Platform

Drivers will gain access to real-time video from TrafficLand’s network of over15,000 roadside traffic cameras based on their location and travel direction

Fairfax, Virginia, October 23, 2013--TrafficLand®, the largest authorized aggregator of live traffic video in the U.S., announced today that it has completedan agreement to provide video from its traffic camera network to deCarta’s DevZone for 3rd party application developers and the newly announced Connected Car Platform.

deCarta, the leading independent LBS technology company, recently launchedits Connected Car Platform to provide an integrated set of driver-centric servicesand content for automotive infotainment customers. deCarta will integrate realtimevideo from TrafficLand with other location-based search, mapping andnavigation applications and content to provide intelligent services to drivers in thecontext of their driving experience.

TrafficLand is honored to be one of the initial third party content layers offeredin deCarta’s Connected Car Platform,” said Lawrence Nelson, CEO ofTrafficLand. “This partnership brings value to both of our companies, givingdeCarta customers easy access to their local traffic video resources, and byexpanding delivery of TrafficLand’s highly reliable video content into the market.

Drivers today want intelligent, connected services that bring them relevant anduseful information in a seamless fashion”, said J. Kim Fennell, CEO of deCarta”.“We’re excited to have TrafficLand as a partner to help deliver a more drivercentric,valuable experience to users of embedded and mobile navigationapplications. No longer do drivers need to pinch zoom on a small screen to seethe traffic cameras up ahead. Instead, by leveraging our patented Search Alonga Route technology, we can deliver only those cameras that are located alongthe driver’s route. This significantly lowers driver distraction and provides moreuseful contextual information.

About TrafficLand

TrafficLand is the largest authorized aggregator and distributor of live traffic videoin the U.S. Its patented Image Engine® technology provides single-sourceaccess to live traffic video from over 15,000 traffic cameras, in over 200 cities.Video formats and services offered by TrafficLand support mobile applications,traveler information websites, broadcast traffic reporting, navigation devices anda dedicated service for DOTs and public safety agencies to aid trafficmanagement and emergency response. 


Jay Cohen
Email Contact

TrafficLand, Inc.
11208 Waples Mill Rd., Suite 109Fairfax,
VA 22030703-591-1933

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