CDS Configurator, Catalog and CAD Download Solution Increases ITT Compact Automation Lead Generation by 25%

San Jose, CA , December 17, 2013.  CDS (Catalog Data Solutions), a leading provider of online Software as a Service (SaaS) solutions for industrial suppliers, today announced some business success metrics being achieved by ITT Compact Automation website through use of the CDS online parts catalog, configurator and CAD download solution.

ITT Compact Automation is a market leading manufacturer of space efficient custom automation solutions such as pneumatic cylinders, hydraulic cylinders, and linear actuators along with standard pneumatic automation components. “We’ve seen an increase of at least 25% in online lead generation and an 80% increase in order automation as online orders automatically get put into our ERP system. We have also seen about an 80% reduction in processing time for orders containing items requiring prices to be updated in the ERP system. Adoption by our distributors is about 20% so far but those using the configurators love them and are asking us to speed up development of configurators on our other product lines”, said Shannon Winkler, Product Manager, ITT Compact Automation. ”It’s now easy for our customers to find, select or configure the right product on our website and download the CAD model to specify it into their designs. The CDS solution provides an excellent user experience for our customers and our internal team – it has greatly helped to streamline our ordering process.”

 “CDS is delighted with ITT Compact Automation’s success using our CDS Catalog, CDS Configurator and CDS ModelServer solutions integrated with their back office systems. Today on average 60% of purchasing decisions are made before talking to a sales rep. Customers are searching online and industrial suppliers’ marketing and sales process needs to support and influence the way customers now research, select and configure products,” said John Major, CEO CDS.  “Of all types of online marketing content (e.g. white papers, case studies, brochures, videos, demos, recorded webinars, reviews, CAD model downloads, etc.) only one is known to lead to a sale nearly 50% of the time!  CAD downloads through inclusion directly in customers’ design or specification documents (extreme relevance!) may be the most efficient and effective website visitor conversion tool available.

 

About ITT Compact Automation

ITT Compact Automation is a market leading manufacturer of space efficient custom automation solutions such as hydraulic cylinders, air cylinders and linear actuators along with standard pneumatic automation components. Compact Automation has over 25 patents and has manufactured over 60,000 modified and custom designs. Compact Automation is a brand of ITT Corporation, a high-technology engineering and manufacturing company operating on all seven continents. Headquartered in White Plains, N.Y., ITT reported annual revenue of $2.2 billion.

 

About CDS (Catalog Data Solutions, Inc.)

CDS is a leading SaaS provider of product search, configuration, and online CAD solutions for manufacturers and distributors.  Founded in 2005 with headquarters in San Jose, CA, CDS enables industrial part and building product manufacturers and their distributors to increase sales by enabling their products to be specified into new designs, improve website conversion rates, generate high quality sales leads, and improve customer service. CDS SaaS solutions include the CDS ModelServer™, CDS Catalog™, CDS CAD Configurator™ and CDS Content Manager™,   CDS’s skilled and experienced professional services team provides CAD modeling and implementation services for the successful deployment of CDS SaaS solutions.  The company’s customers include the world’s leading manufacturers and distributors in the building products, high tech and industrial manufacturing industries.  For more information, CDS can be reached at 408.550.8820 or by visiting www.go-cds.com .


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Brian Campbell +1-408-550-8827

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