ATLANTA — (BUSINESS WIRE) — April 1, 2015 — YuppTV today announced the launch of its application on Microsoft’s Xbox 360. YuppTV offers a world-class viewing experience with an extensive range of channels and unlimited Movies, Live TV, 10 days of Catch-up TV and TV shows available in 11 South-Asian languages. Launch of the YuppTV Application on Xbox 360 is part of its dynamic growth, uncompromising commitment and endeavor to reach out to television viewers across the globe. Its unparalleled offering of channels and vast collection of movies has enabled YuppTV to grow into the world’s leading over-the-top (OTT) content provider. The YuppTV application, which will now be available to viewers using Xbox 360, is poised to offer a global audience the best value in entertainment.
YuppTV’s launch on Xbox 360 marks another milestone of achievement for the 8 year old company. Its tie up with Microsoft is a win-win collaboration for both organizations. Microsoft’s globally acclaimed product Xbox 360 is a home video game console. The Xbox 360 features an online service, Xbox Live, which allows users to: play games online; download games and game demos; purchase and stream music, television programs, and films through the Xbox Music and Xbox Video portals; and access third-party content services through media streaming applications.
Current and new customers of YuppTV can download the app for FREE from the Xbox 360 marketplace. New customers can subscribe online at www.yupptv.com and authorize their Xbox 360 to view their favorite YuppTV channels like Zee TV, Star Plus, Sun TV, Gemini, ETV, Asianet, Udaya TV and hundreds more.
Speaking about the launch, Mr. Uday Reddy, Founder & CEO of YuppTV, said, “It is indeed a landmark moment when the YuppTV application becomes available to over 84 million Xbox 360s, I consider it a giant leap forward, for broadcasters, content providers and viewers alike; and we are just getting started in our relationship with Microsoft. Consumers will now have yet another device and mode of access to their favorite channels at their convenience and can now take delight in an incredible viewing experience with an array of innovative features.”
The mission of YuppTV is to make it simple and instant for consumers to enjoy their favorite entertainment options on any device at anytime and anywhere in the world. With this launch on Xbox 360, YuppTV has enabled content providers to reach a growing customer base.
YuppTV has grown into the world’s leading over-the-top (OTT) content provider for South Asian Content. YuppTV delivers more than 200+ Live TV Channels worldwide, 10 days of Catch-up TV along with Unlimited Movies, to the leading manufacturers of Gaming Consoles, Connected TVs, media streaming players, Smart Blu-ray players, PCs, Smart Phones and Tablets.
Visit us at: www.yupptv.com
Shivam Agarwal, +1 678-242-5212