TomTom and sensewhere Team Up to Bring Location Based Services Indoors

SAN DIEGO — (BUSINESS WIRE) — June 28, 2016 — TomTom ( TOM2) today announced a technology collaboration with a leading provider of indoor positioning technology, sensewhere Limited. This collaboration will enable the two companies to conquer GPS black spots and bring location based services indoors.

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TomTom and sensewhere Team Up to Bring Location Based Services Indoors (Photo: Business Wire)

TomTom and sensewhere Team Up to Bring Location Based Services Indoors (Photo: Business Wire)

TomTom Indoor delivers accurate customised indoor maps of public and private venues for site operators and other partners that enable increased efficiency, cost savings and an improved customer experience. sensewhere has developed a proprietary and patented positioning solution for mobile devices. The combination of TomTom’s maps – both indoor and traditional navigation maps - and sensewhere’s accurate indoor positioning will enable a seamless navigation experience indoors and outdoors.

“Access to indoor positioning technology, coupled with highly accurate indoor maps, means that guidance can be integrated into the day-to-day operations of a wide variety of venues, including enterprise facilities, shopping malls, airports, hospitals and more,” said Pieter

Gillegot-Vergauwen, Vice President, Maps Product Management, TomTom. “With the explosion of the Internet of Things, we believe that by partnering with sensewhere our customers will not only be able to gain efficiencies, but will also deliver a better experience to their own customers.”

“We are excited to help TomTom extend its navigation prowess indoors with this technology collaboration,” said Rob Palfreyman, CEO of sensewhere. “We believe this integration is a perfect fit for enterprises that need to combine location intelligence, resource planning and efficient execution.”

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About TomTom

At TomTom (TOM2) our mission is to make technology so easy to use, that everyone can benefit from it.

We created easy to use navigation devices, helping millions of people to get where they want to be. Today, we continue to simplify the complex, making technology more accessible for everyone.

We have four customer facing business units: Consumer, Telematics, Automotive and Licensing.

We make easy to use navigation devices, sport watches and action cameras for consumers. We enable businesses with vehicles to more easily manage and improve fleet efficiency whilst increasing overall business performance with our Telematics solutions. We also offer a world leading real-time map platform that is powering innovative location based services and helping to make automated driving a reality for the automotive industry.

Founded in 1991 and headquartered in Amsterdam, we have over 4,600 employees and sell our products worldwide.

About sensewhere

sensewhere Ltd. is a world leader in hyper-local and indoor positioning solutions. sensewhere technology enables precise location information in areas where there is no or poor GNSS satellite reception such as indoors or in dense urban areas. sensewhere’s proprietary positioning algorithms and location database are highly scalable and deliver fast, accurate location information globally.


Sebastian Mathews
Director Group Communications
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TomTom Investor Relations:
Bisera Grubesic
Head of Treasury and Investor Relations
+31 20 75 75 194
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Anna Majek
Communication Manager
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