TOYOTA France Selects Webraska Mobile Navigation for Launch of 'Toyota Hub' Telematics Portal

Launch Preview at the Paris Motor Show, 23 Sept.- 10 Oct.

PARIS, France—(BUSINESS WIRE)—Sept. 23, 2004— Webraska Mobile Technologies, the pioneering provider of GPS, voice-enabled wireless navigation applications and location-based services (LBS) solutions, is pleased to announce that its SmartZone Navigation solution has been selected to power the navigation offering within the "Toyota Hub". The "Hub" is Toyota France's consumer telematics services portal.

The "Toyota Hub" will be commercially launched in October 2004 and marketed to consumers by selected Toyota dealers in France. Pricing will be made public on the day of launch.

Cars will be equipped with a Personal Digital Assistant (PDA) featuring mobile phone, digital camera and GPS navigation functionalities. The PDA will be connected to the car audio system for enhanced sound output. Toyota France selected HTC Corporation's Microsoft PocketPC Personal Assistant (PDA) QTEK 2020 to launch the service. "Toyota Hub" enables consumers to access exclusive mobility services including entertainment, assistance and GPS navigation.

"Telematics services are fully in line with our marketing strategy", commented Stephane Boyer, Director, Customer Services, Toyota France. "Telematics services such as those developed in partnership with Webraska, help to meet our customers' needs in terms of emergency or after-sales services, and increase brand loyalty."

A key element of the portal, mobile navigation benefits from a comprehensive set of functionalities offered by Webraska's GPS mobile navigation solution:

-- Intuitive address entry including the ability to use addresses contained in the contact book, and/or to search a database of nearby places customized for Toyota France to include the dealers' addresses.

-- Door-to-door guidance featuring crystal clear voice instructions, graphical guidance for each manoeuvre and detailed zoomable and panable maps.

-- Extensive up-to-date European map data coverage.

-- Traffic optimized route calculation and reliable time of arrival estimations.

-- Automatic re-routing in case of a wrong turn.

In addition, Webraska has worked with Toyota to integrate the "Toyota Hub" navigation application with Toyota France's call center-based assistance service. The purpose of this integration is to enable Toyota drivers to specify the destination for their navigation system by voice call. All they need to do is to dial Toyota customer support from the Hub main menu and dictate their destination to the operator. The call centre operator will in turn push the requested address on the Webraska navigation server. By simply clicking on "requested address" in the navigation menu, the subscriber will be able to activate route download and instantaneously launch navigation.

Eric Node-Langlois, Chief Executive of Webraska, commented - "The Toyota Hub launch in France is the outcome of Webraska's long-term investment in relationships with car manufacturers, complementing our core strength in the telecom sector. This launch confirms the strength of Webraska's navigation solution for telecom and automotive players seeking to launch mass-market navigation solutions. "

About Toyota Hub

Toyota France invites you to the Paris Motor Show - 23 Sept.-10 Oct. - to discover Toyota Hub, Toyota France's exclusive consumer mobility service portal. A Corolla Verso car equipped with the system is available for trial at the Orange France and Toyota France stands in Hall 4.

For more information, please visit, or or

+44 (0) 20 7386 6200

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