geoVue, AirPhotoUSA Announce Extensive Strategic Alliance

Leaders in LOCATION INTELLIGENCE, aerial information join forces to provide seamless analytical solutions

BOSTON--(BUSINESS WIRE)--March 25, 2002-- geoVue, the Boston-based provider of innovative LOCATION INTELLIGENCE solutions, and AirPhotoUSA, the leader in desktop aerial information solutions, today announced a strategic partnership aimed at increasing the accessibility of comprehensive site analytics, including integration of high-resolution, digital ortho-rectified aerial imagery and mapping products.

Previously, geoVue provided aerial imagery to supplement conventional (i.e., geodemographic) site analysis on an as-needed basis. Under the terms of the new agreement, geoVue will provide a flexible plan for widespread access to all users of geoVue's iSITE for Windows and wireless.

Paul Burrows, AirPhotoUSA's director of strategic relations, commented, "The geoVue-AirPhotoUSA partnership will provide geoVue users with direct access to the most current and highest quality imagery available for top metropolitan areas - an invaluable tool for accurate site analysis. We've been impressed by geoVue's speed and suite of products for strategic decision-making on site and market analysis, and we look forward to a lengthy relationship supporting their impressive customer base."

"As the nationwide focus on profitability continues, decision-making support (specifically, reducing unprofitable decisions) comes to the forefront," said geoVue assistant vice president of client services Todd Galusha. "Based on needs expressed by top retail customers like Dunkin' Donuts and RadioShack, geoVue will continue to develop new functionality, like integration of imagery, for iSITE (site selection), even as we continue architecting new offerings in high-level decision-making on customer profiling, market planning, and sales forecasting. We're pleased to have cemented our relationships with a respected leader in aerial imagery and information."

About AirPhotoUSA, LLC.

AirPhotoUSA, based in Phoenix, Ariz., is the industry leader in providing current, true-color, seamless digital ortho-rectified aerial photography to real estate professionals, transportation agencies, planning officials, GIS professionals, engineering and environmental consultants, state and local municipalities, and virtually anyone who needs high-quality imagery at an affordable cost. www.airphotousa.com.

About geoVue

geoVue's user-friendly solutions integrate geographic, demographic, and business data to help clients make smarter business decisions. Leveraging information from industry-leading sources, geoVue helps clients better understand their customers, locations, and markets with comprehensive analytics supported by maps, charts, and detailed reports. Clients include AEW Capital, Dunkin' Donuts, Lowe's, Outback Steakhouse, RadioShack, The Limited, and Talbots. www.geoVue.com


Contact:
     geoVue
     Barbara Gail Warden, 617/451-2520  x110
     
Email Contact
     or
     AirPhotoUSA
     Paul Burrows, 602/324-6885
     
Email Contact



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