Unique International TomTom Map Share(TM) Online Campaign "Change Spotting" Live in 16 European Countries

AMSTERDAM, the Netherlands—(BUSINESS WIRE)—August 6, 2008— TomTom, the worlds leading navigation solutions provider, has launched a unique international online campaign Change Spotting in 16 European countries* to further stimulate the usage of TomToms map improvement technology Map Share. To date over 3 million unique map improvements have been uploaded since the launch of Map Share one year ago and the campaign aims to increase this even more.


Any device owner that uses Map Share until 23 September 2008 stands the chance to win weekly prizes: a new map download or a TomTom GO930. Additionally, device owners can be considered for the grand prize at the end of the campaign one lucky winner will win a luxury weekend for two people to TomToms hometown Amsterdam.

The mechanics

Anyone that uses Map Share by either uploading and / or downloading Map Share corrections can win. Only valid corrections will be considered. Users just need to have a TomTom HOME account and log in to TomTom HOME when using Map Share. Winners are drawn on a weekly basis and at random.

For more information please check out: http://changespotting.tomtom.com.

* Participating countries: Austria, Belgium, Czech Republic, Denmark, Finland, France, Germany, Ireland, Italy, Netherlands, Norway, Portugal, Spain, Sweden, Switzerland and the UK

About TomTom

TomTom NV is the worlds leading provider of navigation solutions and digital maps. TomTom NV has 3500 employees working in four business units TomTom, Tele Atlas, Automotive and TomTom WORK.

TomTom's products are developed with an emphasis on innovation, quality, ease of use, safety and value. TomTom's products include all-in-one navigation devices which enable customers to navigate right out of the box; these are the award-winning TomTom GO family, the TomTom XL and TomTom ONE ranges and the TomTom RIDER. Additionally, independent research proves that TomTom products have a significant positive effect on driving and road safety.

Tele Atlas delivers the digital maps and dynamic content that power some of the worlds most essential navigation and location-based services (LBS). Through a combination of its own products and partnerships, Tele Atlas offers digital map coverage of more than 200 countries and territories worldwide.

The Automotive business unit develops and sells navigation systems and services to car manufacturers and OEMs.

TomTom WORK combines industry leading communication and smart navigation technology with leading edge tracking and tracing expertise.

TomTom NV was founded in 1991 in Amsterdam and has offices in Europe, North America, Middle East, Africa and Asia Pacific. TomTom is listed at Euronext Amsterdam in The Netherlands. For more information, go to www.tomtom.com.


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