Deuce Snowboards Uses PTC CoCreate to Design Revolutionary New Multi-Edge Snowboard

NEEDHAM, Mass.—(BUSINESS WIRE)—February 24, 2009— PTC® (Nasdaq: PMTC), The Product Development Company®, today announced that Deuce Snowboards is using PTC CoCreate® to design and launch a new category of snowboard, the multi-edge snowboard. CoCreate, PTC’s explicit 3D CAD software enabled the company to develop and launch the revolutionary, multi-edge snowboard while also keeping the upfront product development costs as low as possible.

Finding a snowboard design that would allow boarders to experience the same stability and performance benefits of two-board skiing quickly led Todd Belt, executive manager at Deuce Snowboards to an innovative design idea for a new multi-edge snowboard. In order to support the production and innovation process of this new board prototype, Belt realized he would need to create multiple virtual 3D CAD prototypes. This ability would be fundamental to the product’s success because it would enable design adjustments without the expense of developing costly physical prototypes for each adaptation.

When evaluating software design systems, Belt placed strong emphasis on user friendliness and the flexibility to quickly design product prototypes that incorporate feedback during the extensive field testing. Deuce Snowboards selected CoCreate explicit modeling software because it addressed that criteria as well as proving to be a natural fit with Belt’s innovation process, one of exploring and learning through continuous improvement and design modification.

The multi-edge snowboard launch faced continuous and unpredictable changes through the design process. This is where CoCreate delivered a second, key advantage for Deuce Snowboard—software that dynamically evolves product designs in response to unexpected changes and new information throughout the innovation process. In short, an intuitive design tool that enabled adjustments based on engineering analysis or results from field testing.

“PTC CoCreate makes changes easy for complex parts as the design progresses from variation to variation,” says Belt. “A key advantage from using CoCreate is the ability to easily make instant design changes to the model’s geometry. We plan to continue using CoCreate in the design of this exciting new snowboard.”

“CoCreate provides speed, flexibility and responsiveness-to-change for customers facing short design cycles, unique product designs, or companies demanding a lightweight design process,” says Martin Neumueller, director product management, CoCreate products, PTC. “This explicit approach to 3D design delivers faster design cycles and greater flexibility in the design process for companies like Deuce Snowboard. We look forward to continue working with them.”

About Deuce Snowboards

Deuce Snowboards, LLC, founded in Silicon Valley in 2005 is a revolutionary new company that has invented, developed and produced a new type of snowboard that has the potential for being the dominant technology on the mountain. The Deuce MES offers snow sports enthusiasts a surf-like experience with more control and better performance. For more information on Deuce Snowboards, please visit:

About PTC

PTC (Nasdaq: PMTC) provides discrete manufacturers with software and services to meet the globalization, time-to-market and operational efficiency objectives of product development. Using the company’s CAD, and content and process management solutions, organizations in the Industrial, High-Tech, Aerospace and Defense, Automotive, Consumer and Medical industries are able to support key business objectives and create innovative products that meet both customer needs and comply with industry regulations. For more information on PTC, please visit

Except for the historical information contained herein, matters discussed in this news release may constitute forward-looking statements that involve risks and uncertainties that could cause actual results to differ materially from those projected. These risks and uncertainties include: PTC's successful continued development of the technologies necessary to offer explicit modeling solutions as part of its evolving product lifecycle management (PLM) solutions suite; the ability of PTC to successfully partner and effectively coordinate and manage joint activities (including development, marketing, implementation and support) with third parties in order to efficiently and cost effectively deliver multiple classes of PLM products and services that meet customer requirements, the success of PTC’s customer satisfaction initiatives; our ability to effectively utilize our resources to support multiple PLM product suites while maintaining recurring operations at satisfactory levels to achieve our operating margin goals; and the possibility that current economic conditions could cause our customers to reduce or forego investment in our solutions and/or could negatively impact our ability to collect receivables due from our customers, either of which would negatively impact our cash from operations and thereby reduce amounts available to invest in our business initiatives together with such other risks and uncertainties as are detailed from time to time in reports filed by PTC with the Securities and Exchange Commission, including PTC's most recent reports on Form 10-K and 10-Q. The announcement of any particular selection of PTC products is not necessarily indicative of the timing of recognition of revenue therefrom or the level of revenue for any particular period.

PTC and its logo, The Product Development Company, CoCreate and all PTC product names and logos are trademarks or registered trademarks of Parametric Technology Corporation or its subsidiaries in the United States and in other countries.


Nicole Rowe, 781-370-6369
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