DMTI Spatial Enables Map Portals to Improve User Experience with Relevant, Rich, and Reliable Location Content

Markham, ON Canada – May 22, 2009. DMTI Spatial (DMTI), Canada’s leading provider of Location Intelligence solutions has announced the availability of the Search & Discovery Location Content Cartridge (LCC) for Online Mapping and Search Portals. Comprised of the most comprehensive and precise location content available in Canada, this offering will enable advanced mapping capabilities for an enriched end user experience on mapping and search portals, driving a higher number of unique visitors resulting in increased ad revenue and higher market share.

Organizations focused on product differentiation to attract new target markets, increased website visitors and an enhanced user experience now have access to rich location content to help achieve these initiatives. Examples of this content include address points, trails, elevation contours, neighbourhood and community boundaries and six digit postal codeom polygons. An Online Mapping and Search Portal now has the potential to offer an address point model to their user base and introduce rooftop precision geocoding to differentiate themselves from those using a range based approach. [Postal Code is an official mark of Canada Post Corporation]

Neighbourhood boundaries represent an example of the development of this relevant content that is built in consultation with up and coming industry players, like the home buying and neighbourhood research portal, HomeZilla; "DMTI Spatial’s Neighbourhood and Communities product addresses an evident gap for accurate and reliable local information in the Canadian geo-spatial community. By acquiring these boundaries through DMTI, we are able to focus our efforts on our core business, rather than waste our money and time on peripheral tasks such as building these neighbourhood boundaries from scratch. We have been very pleased with the value these boundaries have added to the HomeZilla end user experience.” Sandy Ward, CEO and Founder of HomeZilla.

“DMTI Spatial has positioned itself to provide Online Mapping and Search Portals with the content necessary to improve the experience for the end user and to help increase their market share,” explained John Sorrell, VP Mapping Solutions, DMTI Spatial. “Our clients depend on us because we can provide accurate content that can be delivered faster to market with deeper and richer attribution.”

For more information on LCCs visit: www.dmtispatial.com/LCC/SearchDiscovery.html

About DMTI Spatial
DMTI Spatial has been providing industry leading enterprise location intelligence solutions for more than a decade to Global 2000 companies and government agencies. DMTI’s world-class Location Hub® platform uniquely identifies, validates and maintains a universe of location-based data. DMTI Spatial is the creator of market leading Mapping Solutions and maintains the gold standard for GIS location-based data in Canada.


For more information about DMTI Spatial:
Kristina Cleary
Vice President, Marketing
Toll Free: 1-877-477-3684 x2573
Email Contact
www.dmtispatial.com




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