Sidwell Announces Brand Name Change In GPS Solutions Division

March 17, 2010 -- St. Charles, IL - Magellan Professional recently announced that effective immediately, its brand name has been changed to Ashtech. To complement this name change, Ashtech has introduced a totally new logo. The new logo conveys the precision the company’s customers expect from their products, and the new look updates the well-recognized Ashtech brand, bringing it firmly into the 21st century.

As Magellan Professional’s Midwest Distributor and a local dealer for their full line of GIS Mobile Mapping, Surveying, and GNSS Boards and Sensors solutions, The Sidwell Company welcomes the Ashtech brand. The Ashtech brand name brings a rich history of innovation and industry firsts, such as the introduction of the first commercial GPS+GLONASS receiver and the first full-color handheld GIS data collector. Sidwell’s GPS Solutions will continue to provide unparalleled support and customer service to our existing clients and our dedicated GPS Solutions Team looks forward to the opportunity to offer Ashtech brand hardware and software solutions to the mapping and surveying industries.

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About Sidwell
For over 80 years, The Sidwell Company has provided outstanding products and services, evolving and innovating every step of the way. Sidwell is an employee-owned firm providing integrated land records management solutions and GIS mapping and software development to local government and private-sector organizations across the United States. Sidwell’s premier parcel mapping solution, Parcel Builder™, is currently used by over 150 customers nationwide. Sidwell also offers a full range of aerial photography and photogrammetric services, and is the Midwest Distributor for Ashtech™ GPS products and solutions. For more information about Sidwell services and products, call 877.SIDWELL (877.743.9355) or visit

About Ashtech
Recognized as an industry innovator, Ashtech has been developing GNSS technology for more than 20 years. Ashtech is the creator of BLADETM technology, which introduces a unique patented method to the market using multiple GNSS constellations for high-accuracy positioning. Ashtech has also introduced the MobileMapper® series of products for GIS and mapping, as well as the ProflexTM 500 and ProMarkTM series, including the ProMark 500, ProMark3 RTK and ProMark 3, a well-recognized GNSS Land Survey product line currently on the market. Ashtech is privately held and headquartered in Carquefou, France, with offices in Santa Clara, California, Moscow, Beijing, China, Singapore. For more information on Ashtech, visit

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