Easily Add Demographic Reports and Data to ArcGIS

                                                  Business Analyst Online Reports Add-In Now Available

Redlands, California—July 8, 2010—ArcGIS Desktop users can now easily and quickly add demographic reports and data for the United States to their geographic information system (GIS) projects with Esri Business Analyst Online (BAO) Reports Add-In. With it, users can create reports for their map layers and attach demographic data as attributes of those map layers for use in their everyday ArcGIS mapping workflows.

The downloadable add-in extends Esri's desktop products with demographic reports and data from BAO, Esri's on-demand market analysis Web application. GIS professionals can now obtain and consume Esri's latest demographic, consumer spending, and business data to create presentation-quality reports in PDF and Excel formats for trade areas and sites that they have defined in their desktop products. In addition, add-in users have access to BAO, where they can search for businesses, thematically map areas, create trade areas, compare sites, and generate customized reports.

Business Analyst Desktop users can take advantage of the add-in to expand the data available in their desktop environment for their areas of interest. They can also create reports for any trade area, ring, or drive time that they have created in Business Analyst Desktop, as well as access BAO.

BAO Reports Add-In is downloadable from the ArcGIS Resource Center. ArcGIS Desktop users can get a free, seven-day trial, after which they can purchase a subscription to continue accessing the reports and data. The add-in is free for Business Analyst Desktop and Business Analyst Server users who are current on maintenance. For more information and to download the add-in, visit www.esri.com/baoaddin.

About Esri

Since 1969, Esri has been giving customers around the world the power to think and plan geographically. The market leader in GIS, Esri software is used in more than 300,000 organizations worldwide including each of the 200 largest cities in the United States, most national governments, more than two-thirds of Fortune 500 companies, and more than 7,000 colleges and universities. Esri applications, running on more than one million desktops and thousands of Web and enterprise servers, provide the backbone for the world's mapping and spatial analysis. Esri is the only vendor that provides complete technical solutions for desktop, mobile, server, and Internet platforms. Visit us at www.esri.com/news.


Matthew DeMeritt
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