June 22, 2009
Intergraph User Conference 2009 Report
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Susan Smith - Managing Editor


by Susan Smith - Managing Editor
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Industry News


Intergraph User Conference 2009 Report

By Susan Smith


Intergraph held its annual user conference at the Gaylord National Resort and Convention Center in Washington D.C. last week. Attendance was notably down as for all events this year, but conference organizers were cheered by the 1,500 or so who did make it. The event was elegantly presented; care taken with food and presentations, but there were no unnecessary extras.


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Intergraph CEO Halsey Wise
The global economy was an understandable topic of chairman, president and CEO Halsey Wise’s keynote at Intergraph 2009, entitled “Powering the Future.” 2009 also marks the 40th year anniversary of Intergraph. The U.S. economy has gone “from boom to bust” according to Wise, and he asked, “what will bring organizations back up to boom again?”


Everyone has opinions on what might turn things around, but as so many people try to understand what caused it in the first place, it’s very difficult to know what could cause it to change for the better. Last year at the 2008 conference held in Las Vegas at Caesar’s Palace, no one could have predicted how dramatically the global economy would be affected. Wise cited these stock market statistics: as of June 1st 2009 the Dow Jones was 30 % down, NASDAQ down 26%, and the VIX index down almost 46%. He said that looking around we can all see the changes: the rate at which banks lend money to each other has changed, oil prices, 30 –year mortgage rates have changed and
unemployment has risen in the U.S. He said that there were empty seats on airline flights, but I traveled on a full flight on the way to DC.


Wise counts Intergraph’s durable customer relationships as a factor in keeping the company strong. He said the company would rely on their core values and innovation, which would allow them to weather such variables as economic cycles, technology cycles and customer needs.


Times of economic stress open up some of the best economic opportunities, according to Wise, citing a person who in 1928,during the height of the Great Depression, decided that sliced bread would be a good way to not waste bread.

In 1920, neoprene and nylon were invented to solve the problem of tires on automobiles wearing out too fast.


7 keys to innovation at Intergraph:
  • Mutual respect
  • Systematic listening
  • Mix of customer driven and company driven ideas.
  • Continuous upward progression of ideas (feedback loop)
  • Encourage dumb questions as you often get smart answers
  • Make mistakes willingly but understand which mistakes to keep
  • Don’t raise mice in an elephant’s cage.
  • Wise said that Intergraph is a leader in many areas such as video mosaicking. The company derives 22% of its revenue from new products, and is “betting a lot” on their new data centric strategy. The company has $240 million in cash at this time. The “now, next and after next” strategy announced in 2003 is continuing to evolve at Intergraph.


    Intergraph is opening new R&D centers, and looking at new technologies that will fit into their technology stack. Wise said later that their goal is to reach $1 Billion by 2012, a completely organic goal; any acquisitions will be on top of that.


    Reid French, chief operating officer, spoke on the topic, “Software and the New Normal,” focusing on the role software and technology can play in the volatility and cost pressure today.


    He said that Intergraph’s goal was to deliver software that will allow you to deal with this new normal.


    “Just about every important economic metric has shifted dramatically,” said French. “The speed of how this has happened is astonishing.” Prior to September 6, 2008, there were only 35 days in which the stock market had risen or fallen more than 4% in a single trading session. He said, we have had more volatility in the past nine months than in 60 years.


    He explained that the VIX index measures applied volatility. At the moment, volatility is high. “What impact will high volatility have on our organizations?” he asked. He said that only the fittest organizations will survive, meaning that they need to have great flexibility and cost structure, and can operate in real time.


    French said that in this “new normal,” software can enable organizations to make them more efficient and adaptable.


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    Award winning journalist, Tom Brokaw
    Award winning journalist Tom Brokaw spoke of his experiences as a journalist covering news around the world. He spoke about the generation emerging from the depression, who were asked to go across the oceans and engage in war. “When people did learn to take measure of their lives every day, their maturity was accelerated because of the decisions they had to make,” he said. “The secret to our immigrant nation is that we’re at our best when faced with our greatest challenges.”


    To read about the Intergraph awards, read the


    New Products


    French noted that the electrical grid in the U.S. is one of “top ten engineering wonders of the world,” but it is very complex. The lack of automated analytics and situation awareness on the part of grid operators is causing more brown and blackouts globally. Intergraph is providing a SmartGrid-ready solution for improved response control, incorporating a graphical user interface combining SCADA information, outage management and GIS into a big geospatial network. Icon-award winner Hydro Mississauga of Canada has been instrumental in developing this solution.


    Defense and Intelligence


    Intergraph’s Motion Video Analyst was demoed at the conference, for which a hard launch is scheduled at GEOINT. Rob Mott talked about the product’s approach of bringing video into a geospatial environment to combine with other geospatial intelligent data in one single interface. Integrated into Geomedia, this will provide more rapid decision making.


    Mott said Intergraph is working with EcoStorm to help them ingest and then integrate a wider range of video formats.


    As the foundation for products such as Motion Video Analyst, Image Scout and geospatial production solutions, Geomedia makes it possible to bring advancements to the user community by building add ons that are easy for them to implement. A new API will make it possible to do more complex tasks with Geomedia.


    Stereo for Geomedia is available now. Geomedia 3D will be out later, which will incorporate core technology from Skyline.


    Intergraph is also working closely with OGC and the NGA to develop open standard web services so that users with other types of clients can access some of the company’s services.


    Security, Government and Infrastructure


    Vice president and general manager of SGI, Jay Stinson, said that the company released InService 8.2 in February 2009, featuring integration with distribution SCADA, event notification and switch plane improvements, among other enhancements. Mobile workforce management is another growing product area, with its damage assessment, inspection, and events in the field capabilities that are in sync with InService and the GIS database.


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