Oct 30, 2014 -- Geospatial marketing and PR specialist The Marketing Edge has teamed up with European Marketing Consultant, Andrea Schmitz. Located in Munich and fluent in German, Spanish and French, Schmitz is an experienced marketing professional and PR specialist in the geospatial industry and boosts the capability of The Marketing Edge, who are based in the UK, to service clients who require European or global promotion.
Schmitz was originally with Siemens Nixdorf and became a specialist in Geomatics marketing as International Communications Manager at AED-SICAD. A respected press writer in the GIS/Geomatics field, Andrea also offers marketing help to small and medium-sized IT companies and has a partner network in Germany to provide graphic design, web design, photography and event organisation.
The Marketing Edge was established in 1992 is a specialist in the GIS and Geomatics sectors as well as offering specific expertise in the marketing of telematics, auto ID, mobile computing and vertical market software and services.
“We met Andrea at this year’s Intergeo and it became obvious that the work she was doing in Germany mirrored our activities in the UK. There are very few really experienced marketeers and PR specialists in the GIS/geomatics area so working together has made perfect sense,” says Robert Peel, Senior Partner at The Marketing Edge.
“We have formed an alliance with Andrea Schmitz and her business network so that existing clients from Germany, the UK, US and elsewhere can benefit from greater expertise, contacts and multi-lingual marketing support” says Peel.
Schmitz agrees: "It is a win-win situation. Based on the collaboration with Robert and his colleagues, also my existing clients from the GIS industry in Germany will be able to take advantage of The Marketing Edge's first-class contacts in the UK, once they are planning to expand their marketing activities there."