Tele Atlas Appoints David Sym-Smith as Chief Marketing Officer

September 5, 2006, Boston, MA – Tele Atlas, a leading global geographic content provider, today announced the appointment of David Sym-Smith as Chief Marketing Officer. Sym-Smyth will be a member of the company’s executive team and will oversee all aspects of global marketing, product management and communications. He will report to President and Chief Operating Officer George Fink.

“Tele Atlas continues to expand globally as we deliver superior digital map data and dynamic location content to partners in the high growth local search and personal navigation markets,” said Fink. “David’s deep background in the wireless industry, strong international experience and strategic insight will help the company strengthen its lead in emerging markets worldwide with evermore differentiated products and services.”

Prior to joining Tele Atlas, Sym-Smyth served as Senior Vice President of Marketing and Business Development at mobile device management leader Innopath Software, where he developed the company’s strategic roadmap and helped significantly increase its market share to become the dominant provider. Sym-Smyth also has held senior positions at Aerial Communications (now T-Mobile USA), CellularOne (now AT&T Wireless), Command Audio, GTE MobileNet (now Verizon Wireless) and Sprint Spectrum (now Sprint) and has worked as an international consultant creating successful content delivery, distribution and marketing strategies for companies including Telephia and Voice Web.

Sym-Smyth graduated from Ohio Wesleyan University with a BA in Economics and International Business and holds an MBA in Marketing and Finance from Pennsylvania State University. He is based at the company’s global crossroads office in Boston.

About Tele Atlas

Founded in 1984, Tele Atlas delivers the digital maps and dynamic location content that power the world’s most essential geographic solutions. The information is the foundation for a wide range of personal and in-car navigation systems, mobile and Internet map applications that help GPS system users find the people, places, products and services they need, wherever they are. Tele Atlas also works with business partners who deliver critical applications for emergency, business fleet and infrastructure services. The company employs 2,300 full-time staff and contract cartographers at offices in 20 countries around the world and uses a sophisticated network of professional drivers, mobile mapping vans and thousands of data sources to regularly update its maps. Tele Atlas is listed on the Frankfurt Stock Exchange (TA6) and on Euronext Amsterdam (TA). For more information, visit www.teleatlas.com.

For further information:

Erin Delaney
Tele Atlas North America
Email Contact
617-570-6352

Christine Needles
Porter Novelli for Tele Atlas
Email Contact
617-897-8287



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