MapInfo Professional v10.0 Delivers Costs Savings and Improved Operational Efficiencies

ORLANDO, Fla. or TROY, N.Y. — (BUSINESS WIRE) — June 3, 2009 Pitney Bowes Business Insight, the leading global provider of location and communication intelligence solutions, today unveiled MapInfo Professional® v10.0, the latest version of the company’s flagship application for business mapping and analysis. With more than 80 percent of corporate data including a location component, MapInfo Professional provides organizations with the ability to visualize and analyze information to secure valuable insights and tremendous advantages over their competitors, which is critical in today’s economic environment.

A powerful and user-friendly mapping and location analysis application, MapInfo Professional 10.0 now includes a redesigned intuitive user interface, access to PostGIS, an open source database, and a built-in support for Layered PDF generation. The end result is a cost-effective solution that enables organizations to gain optimal value from their data when making decisions about managing inventory, allocating resources and communicating with customers.

"MapInfo Professional is a powerful solution that enables multiple departments throughout our organization to access and analyze data relating to a myriad of town services," said Mike Mull, applications manager, Technology Services, Cary, N.C. "The newest version provides greater ease of use, enabling users, regardless of their IT skill level, to more quickly create desired maps for improved decision-making and public consumption. The ability to customize the user interface also gives our employees greater flexibility when creating maps."

“Location-based information offers a springboard to a wealth of important geographic analytics such as customer buying patterns, demographic and lifestyle information, routing directions, traffic patterns and more,” said Mark Smith, CEO & executive vice president of research, Ventana Research. “The advancements in usability in MapInfo Professional 10.0 reduces the time it takes to perform simple to complex location related tasks and projects. This significant improvement benefits organizations when they are evaluating their competition, examining potential customer opportunities, aligning resources across geographies to maximize and predict market potential for improving operational and financial performance.”

Benefits of MapInfo Professional 10.0 include:

  • Greater Ease of Use – A more intuitive user interface and data sharing via layered PDF enables organizations to more easily and efficiently create and share customized maps, resulting in greater efficiency and time savings.
  • Cost Savings – MapInfo Professional 10.0 supports PostGIS, an open-source database, providing users with a cost-effective open source alternative.
  • Enhanced Data Access – Organizations can tap into even more data including Microsoft SQL Server® 2008, giving organizations even greater flexibility and continuing access to multiple forms of data.

“As we celebrate a major milestone with the release of MapInfo Professional 10.0, Pitney Bowes Business Insight remains committed to helping organizations gain the most value from their data when making business critical decisions. We solicited direct input from hundreds of customers to ensure that MapInfo Professional 10.0 best meets our customers’ needs,” said Michael Hickey, president, Pitney Bowes Business Insight. “In today’s challenging economic conditions, it’s vital that organizations have the necessary tools when making decisions about allocating resources, managing inventory and aligning strategies with their customers. MapInfo Professional 10.0 provides a cost-effective, easy-to-use solution that can help organizations make forward-thinking decisions and remain competitive in today’s world.”

MapInfo Professional v10.0 will be available June 22, 2009. For more information, please visit:

About Pitney Bowes Business Insight

Pitney Bowes Business Insight (PBBI), a division of Pitney Bowes Software Inc., provides a unique combination of location and communication intelligence software, data and services that enable organizations to make more informed decisions about customers, competition and market expansion. Pitney Bowes Software is a wholly-owned subsidiary of Pitney Bowes Inc. (NYSE – PBI). With the industry’s most comprehensive set of solutions for maximizing the value of customer data, PBBI provides the tools required to more effectively locate, connect and communicate with customers in today’s global markets. Leading organizations rely on PBBI solutions to increase the accuracy and effectiveness of customer information delivery and drive profitable growth. Visit and for more information.

Of Note

This press release contains forward-looking statements involving risks and uncertainties. Any statement not a statement of historical fact is a forward-looking statement, including without limitation statements concerning demand for and benefits of Pitney Bowes Business Insight products and integration of its products with existing solutions. Actual results could differ materially from those stated or implied in forward-looking statements due to a number of factors, including those factors contained in the Pitney Bowes Inc. 10-k statements filed with the Securities and Exchange Commission under the heading “Risk Factors.” Pitney Bowes Business Insight takes no responsibility to update any forward-looking statements.

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