Las Vegas, SEMA Show 2006 — Tele Atlas (FSE: TA6, EUNV: TA), a leading global provider of digital maps and dynamic content for navigation and location based solutions, announced today at the SEMA Show that it has been selected by Malata to provide the digital map data and dynamic content for the company’s PG series of personal navigation devices (PND) and PDG series of portable DVD PNDs.
Malata manufactures electronics products for consumers in Asia, Europe and the U.S. Its expanding personal navigation products line is sold in major European and US retail outlets. With the addition of highly accurate and content-rich Tele Atlas maps, Malata expects its devices to gain significant market share in 2007.
“Tele Atlas’ strong position in the global personal navigation market and its renowned retail channel support helped secure its position as Malata’s preferred digital map provider,” said Sean (ShaoCheng) Wong, General Manager of Malata. “We are excited to grow this part of our business, and expect the strong combination of the best data and the best priced devices will win with consumers.”
Tele Atlas Senior Vice President of Asia Pacific Business Development Ad Bastiaansen said that Malata’s reputation for building high quality devices and its attractive market positioning will help expand the personal navigation market globally. “Our agreement also complements our recent strategic moves in the region. China is a key market for Tele Atlas. Working with Malata helps us secure a strong foothold in the country and strengthens our position as the leading digital map data company in Asia.”
About Tele Atlas
Tele Atlas delivers the digital maps and dynamic content that power the world’s most essential navigation and location based services. The information is the foundation for a wide range of personal and in-car navigation systems, mobile and Internet map applications that help GPS system users find the people, places, products and services they need, wherever they are. Tele Atlas also works with business partners that deliver critical applications for emergency, business fleet and infrastructure services. Founded in 1984, the company employs approximately 2,300 full-time staff and contract cartographers at offices in 20 countries around the world and uses a sophisticated network of professional drivers, mobile mapping vans and more than 50,000 data sources to regularly update its maps. Tele Atlas is listed on the Frankfurt Stock Exchange (TA6) and on Euronext Amsterdam (TA). For more information, visit
About Wanlida Group (Malata)
Wanlida Group Co., Ltd, headquartered in Xiamen, China, was established in 1984 and is focused on researching, developing and marketing digital audio and video products. The company has nearly 10,000 employees, has been named one of the “Electronic One Hundred” enterprises in China and holds ISO 9001 and ISO 14000 certification. The company’s Malata division employs more than 1,000 people in its research and development teams in Xiamen and Shenzhen. Malata’s personal navigation devices (PNDs) and portable DVD PNDs are exported to more than 30 countries.