Zagat Survey content available for location-based and navigation applications using Tele Atlas digital maps
"Tele Atlas' breadth of experience and partnerships in the personal and automotive navigation markets will help us to reach key manufacturers and application developers and the end users who are most interested in our content," said Nina Zagat, Co-Founder and Co-Chair, Zagat Survey. "Combining Zagat's trusted, consumer-generated content with Tele Atlas' digital maps, we are able to expand our abilities to provide consumers with invaluable resources wherever and whenever they need it."
Through the agreement, Zagat Survey content will be available for application developers and device manufacturers to incorporate into personal and in-car navigation systems powered by Tele Atlas, helping to provide end users with an enhanced, content-rich navigation experience. With branded Zagat ratings and reviews, including content for approximately 35,000 restaurants, hotels and entertainment establishments in North America, consumers using Tele Atlas maps will be able to more easily identify and obtain information on Zagat-rated establishments based on their physical location.
"Consumers increasingly rely on their navigation systems and location- based services to make decisions about where they want to go. With the addition of trusted, branded content from Zagat tied to Tele Atlas maps, they can make informed choices about dining, travel and leisure while on the go," said Wilson Kerr, Business Development Director, Tele Atlas. "Zagat is a leader in consumer-generated content and we are very excited to deliver to our partners this widely-used content as they work to create location-based applications that enhance consumers' navigation experience."
About Tele Atlas
Tele Atlas delivers the digital maps and dynamic content that power some of the world's most essential navigation and location-based services (LBS). The information is the foundation for a wide range of personal and in-car navigation systems and mobile and Internet map applications that help users find the people, places, products, and services they need, wherever they are. The company also works with business partners who trust its digital map data to deliver critical applications for emergency, business, fleet, and infrastructure services. Through a combination of its own products and partnerships, Tele Atlas offers digital map coverage of more than 200 countries and territories worldwide. The company was founded in 1984 and today has approximately 2,400 full-time staff and contract cartographers at offices in 24 countries and uses a sophisticated network of professional drivers, mobile mapping vans, and more than 50,000 data resources to deliver highly accurate and up-to-date digital maps. Tele Atlas is listed on the Frankfurt Stock Exchange (TA6) and on Euronext Amsterdam (TA). For more information, visit www.teleatlas.com.
Web site: http://www.teleatlas.com/