NAVTEQ Unveils CommuteVantage(TM) and Sets New Standard for Television Traffic News
[ Back ]   [ More News ]   [ Home ]
NAVTEQ Unveils CommuteVantage(TM) and Sets New Standard for Television Traffic News

LAS VEGAS, April 14 /PRNewswire-FirstCall/ -- NAVTEQ (NYSE: NVT), a leading global provider of digital map data for location-based solutions and vehicle navigation, today unveiled CommuteVantage, a powerful new television traffic platform designed for seamless traffic report production within one comprehensive real-time data and graphics system. CommuteVantage smoothly transports viewers from one data source to the next with engaging visual sequences such as an animated 2D flow map to a 3D cityscape fly through, to a live camera view, to a travel time graphic.


CommuteVantage is one of the NAVTEQ Media Solutions demonstrated at booth #C9437 at the National Association of Broadcasters (NAB) Show in Las Vegas, April 14-17, 2008.

"We are helping television stations realize the future of traffic news today with CommuteVantage," said David Klein, Vice President, Media Solutions. "By increasing the system usability and enhancing the visual content of our real-time television traffic platform, we are facilitating the most engaging viewer experience. Our comprehensive commute management package gives stations a technology-based competitive advantage that extends their reach and grows their audience."

    CommuteVantage enables television production teams to:

    -- Create seamless transitions between viewer vantage points: from 2D
       mapping to 3D cityscape fly-throughs and Skyviews, to integrated camera
       views, etc.
    -- Select from comprehensive traffic data options and graphics with a
       centralized user interface for immediate broadcast
    -- Broadcast realistic cityscapes that engage viewers with real-time
       traffic news using true-to-life city features such as buildings and
       landmarks along driving routes
    -- Display traffic "gadgets" for quick-reference content such as travel
       times on 2D and 3D flow maps

CommuteVantage utilizes components of NAVTEQ's patented NeXgen(TM) system, the current industry standard in robust, traffic visualization. Also released at the NAB Show are NeXgen enhancements including:

    -- Fully integrated live camera views with 2D flow mapping
    -- Traffic Around The Clock for dawn, daytime, dusk, and nighttime 3D
       cityscape views

In addition to CommuteVantage and NeXgen systems, NAVTEQ Media Solutions offers a complete suite of TrafficOne(TM) online and mobile station-branded commute management solutions including:

    -- Online traffic web portal and personalized traffic alerts
    -- Wireless websites and downloadable mobile phone applications

NeXgen, TrafficOne Web and Mobile solutions also will be demonstrated at the NAB Show.


NAVTEQ is a leading provider of comprehensive digital map information for automotive navigation systems, mobile navigation devices, Internet-based mapping applications, and government and business solutions. NAVTEQ creates the digital maps and map content that power navigation and location-based services solutions around the world. The Chicago-based company was founded in 1985 and has more than 3,300 employees located in 174 offices and in 32 countries.

NAVTEQ, CommuteVantage, NeXgen, and are trademarks in the U.S. and other countries. All rights reserved.

This document may include certain "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995. These forward-looking statements include, but are not limited to, plans, objectives, expectations and intentions and other statements contained in this press release that are not historical facts and statements identified by words such as "expects," "anticipates," "intends," "plans," "believes," "seeks," "estimates" or words of similar meaning. The statements are based on our current beliefs or expectations and are inherently subject to various risks and uncertainties, including those set forth under "Item 1A. Risk Factors" in each of the Company's most recent Annual and Quarterly Reports filed with the Securities and Exchange Commission.

Actual results may differ materially from these expectations due to changes in global political, economic, business, competitive, market and regulatory factors. NAVTEQ does not undertake any obligation to update any forward-looking statements contained in this document.


Web site: