Pitney Bowes Business Insight Road Show Spotlights the Future of Location Intelligence Solutions

Series of Customer Events Provides Insight into PBBI’s Strategic Vision for Location Intelligence; Sessions Provide Comprehensive Information on New Offerings

TROY, N.Y.—AUGUST 9, 2010 — Pitney Bowes Business Insight (PBBI) today announced the kick off of a series of  events that showcase its location intelligence suite. The four-hour events will highlight how Pitney Bowes Business Insight’s newest offerings make it easier for customers to access, use and share geographic data via off-premise solutions and the cloud. The sessions will focus on PBBI’s newest products, including MapInfo® Stratus™, a Software-as–a-Service (SaaS)-based solution for publishing and sharing location-based data and services, and MapInfo Professional® v10.5, the latest version of the company’s flagship application for business and mapping analysis. Attendees can learn about the products, view demos and discuss best practices.

Pitney Bowes Business Insight will also discuss the company’s focus on providing data and software utilizing a Software-as-a-Service model. Discussions will spotlight the benefit of SaaS and cloud computing, such as easier access to data and enhanced ability to share maps and geospatial data across the enterprise. Accessing information via SaaS or the cloud frees up organizations to focus on analyzing location-based data and sharing insights rather than searching for data and creating maps.

Product highlights include:

  • MapInfo Professional v10.5 enables organizations to more fully interact with the cloud by publishing maps to it and access data from it. MapInfo Professional v10.5 also includes integration with Bing Maps and increased support for key industry standards, such as the OGC Catalog Services Web interface, and new publishing features.
  • MapInfo Stratus is a SaaS-based solution for publishing and sharing location-based data and services. It allows customers to push maps and data created in a desktop application, such as MapInfo Professional, to a cloud-based interactive mapping environment.
  • Pitney Bowes Business Insight’s location-based Data-as-a-Service (DaaS) offering. The Geosk™ Platform provides access to a comprehensive data catalog that includes both free and fee-based geospatial data from Pitney Bowes Business Insight as well as content from third-party data providers.

“Since the majority of an organization’s data is location-based, it’s critical that companies can fully leverage this asset when making critical business decisions. Such data can provide deeper insights on customers, resources and opportunities,” said Jon Winslow, Global Portfolio director, Location Intelligence, Pitney Bowes Business Insight. “We are committed to working closely with our customers to provide them with solutions, both on- and off-premise, and the location-based data that best suits their business needs.”

More information about Pitney Bowes Business Insight’s Location Intelligence Road Show and a list of cities and dates is available at: http://www.pbinsight.com/welcome/liroadshow/.

Pitney Bowes Business Insight is also providing several educational and training offerings focused on the company’s various products and applications. The video tutorials were created in response to customer feedback regarding their training and educational needs. The tutorials include hands-on, practical advice for specific tasks and also include information addressing frequently asked questions. Current and future instructional videos can be viewed at http://www.pbinsight.com/support/training/video-tutorials//

For more information about Pitney Bowes Business Insight’s training offerings, promotions and responses to product-related questions, please follow Pitney Bowes Business Insight’s Twitter handle dedicated to training and education ( @pbbieducation).

About Pitney Bowes Business Insight

Pitney Bowes Business Insight, a division of Pitney Bowes Software Inc., a wholly-owned subsidiary of Pitney Bowes Inc., helps organizations to acquire, serve and grow customer relationships. Our leading-edge solutions in the areas of Customer Intelligence, Customer Communications and Customer Care enhance our customers’ operational systems and workflows, enabling them to manage their customer relationships more effectively. We offer unique and compelling capabilities, including location intelligence; GIS; predictive analytics; data quality, management and integration; and customer communications management. In combination, our solutions and capabilities deliver customer insights that create competitive advantages. Leading companies, government agencies and systems integrators rely on our global expertise and decades of leadership to improve their operational effectiveness and business results. Visit http://www.pbinsight.com and http://www.pb.com for more information.


Elizabeth Meurs
Pitney Bowes Business Insight
(518) 285-6000
Email Contact

Keith Giannini / Anne Lundregan
Schwartz Communications
(781) 684-0770
Email Contact

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