Urban Mapping Launches Mass Transit Database
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Urban Mapping Launches Mass Transit Database

SAN FRANCISCO, CA -- (MARKET WIRE) -- May 14, 2008 -- Urban Mapping, Inc., the leading provider of location-rich content for interactive applications, today announced availability of mass transit data for more than 50 transportation systems in the U.S. and Canada. This collection of subway, light rail and commuter rail data powers the Urban Mapping Urbanware: Mass Transit™ database designed to location-enable content, support transit routing and enhance a variety of applications across local search, mobile services, mapping/GIS, real estate and other verticals. More information on Urban Mapping's Urbanware Mass Transit database, including a coverage map, can be found at http://blog.urbanmapping.com/articles/2008/05/14/urban-mapping-releases-mass-transit-data-for-over-50-systems.

"This announcement reflects a massive undertaking in data aggregation," said Ian White, Urban Mapping CEO. "Collecting and normalizing such complex and nuanced data from more than fifty mass transit systems in the U.S. and Canada is a laborious task which requires the highest attention to detail. Customers can leverage our experience to quickly 'transit-enable' content and interactive applications. We've collected spatial elements at the transit system, line, station and entrance level. This includes such data elements as station accessibility, amenities, hours of operation, exit types, handicap accessibility, parking facilities, station/line transfers and many more attributes."

With Urbanware Mass Transit data, Urban Mapping customers can enhance the value of content by adding transit-related attributes to any location, indicating distance and direction to a transit system. Via Urban Mapping's API, a variety of web services are available, allowing customers to develop proximity-based searching. Such Web-ready interactive applications can support the needs of a broad range of developers and interactive publishers, to include: local search, mobile search, social networking, yellow pages, real estate, classified, publishing, newspaper, direct marketing, semantic search, location-based services, and trip planning.

"With fifty percent of the world's population residing in areas of urban density, increasing fuel costs and proliferation of location-aware technologies, mass transit has become a more viable option," White added.

ABOUT URBAN MAPPING, INC.

Urban Mapping's location-rich Urbanware products enhance the value of local content for interactive applications. The company's flagship product, Urbanware™ Neighborhoods, is a database of informal space and is used by all major portals, map platforms and Internet yellow page publishers, including Microsoft's Virtual Earth, Idearc's SuperPages.com, MapQuest and AT&T's YellowPages.com. Urban Mapping also offers a database of mass transit systems and a novel geotargeting solution focused on the needs of local search. For more information about Urban Mapping, visit http://www.urbanmapping.com or call 415.946.8170.

Urban Mapping and Urbanware are trademarks of Urban Mapping, Inc.

Contact:

Bob Allan
Urban Mapping, Inc.
Tel: 415-946-8170 x88

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