By Don Weigel, General Manager of Government and Commercial, Nearmap
Don Weigel
Technological Innovations
Technology continues to rapidly evolve, and 2025 will be no different. Three specific use cases that I think will see technological innovation this year are:
- Urban Development:
Many different industries are leveraging location intelligence and embedding those solutions within systems to allow for deeper insights and learnings, empowering industries to respond to their surroundings in a more meaningful way. One of those ways is when planning and designing future-ready cities. Location intelligence data can help users better visualize what a city should look like—ensuring special care is made to consider growth patterns, traffic flow and accuracy. Generative AI combined with location intelligence for city planning and real estate development will lead to more alternatives that drive better decisions and ultimately better environments for citizens and developers alike.
- Disaster Response:It is no secret that natural disasters continue to rise in frequency as well as severity from year to year. As our climate and planet evolve and change, so should the technology we utilize to address the fallout of these incidents. Location intelligence data from Betterview by Nearmap delivers real-time insights pre and post event that help ensure faster, more effective action—all while getting ahead of resource stretched teams and departments. In short, pre and post-catastrophe data capture and AI will drive more effective and equitable disaster preparedness and response.
