Let me be brutally honest. I did not like the first set of Esri story map templates released. They were far too GIS-ey. When I shared them with my non-GIS, non-mappy friends there were a few raised eyebrows: “How do I use this bloody thing” I heard often. In my mind, story maps were a good idea, but the early releases missed the mark. That said, the new generation of Esri story maps have really caught my attention.
Archive for October, 2016
The new ArcGIS platform has helped broaden the spectrum of ‘where’ questions which subscribers can answer. Publishing data and generating maps has never been easier. Configuring simple map based web applications which provide focused functionality (editing, public engagement etc) is simple. But we see 3 common mistakes being made when using the platform to answer ‘where’ questions.
Mr L and I were chatting the other day about the problem to story path. It was in the back of my mind as I wrote yesterday’s blog post: Location Intelligence: What is your best Solution?. Some of the challenges the GIS industry is facing in widening the use of the technology to answer business ‘where’ questions stem from this problem/story starting point. Let me explain.
The title of this blog post is the combination of titles from 2 interesting articles I recently read: GIS for Everyone? and What’s next for GIS?. Both very thought provoking, oh and somewhat controversial. Worth digging into deeper, and that’s what we will do in this article.
I use the term location intelligence (LI) with great caution. Why?
I always feel it is still a term which is poorly understood. It really sits under the more general ‘business intelligence’ umbrella. One common definition:
Location intelligence (LI) is a business intelligence (BI) tool capability that relates geographic contexts to business data. Like BI, location intelligence software is designed to turn data into insight for a host of business purposes.
We often provide a simpler definition:
LI is focused on answering business ‘where’ questions.
In this blog post we will discuss location intelligence and focus on available solutions.