James Buckley, Pitney Bowes senior vice president and general manager, Location Intelligence, spoke to GISVoice this week about the recent launch of the Spectrum Spatial platform, built on MapInfo technology, that delivers advanced location intelligence for businesses to manage and deliver location data centrally.
GISCafe Voice
Posts Tagged ‘location intelligence’
Pitney Bowes announces Spectrum Spatial platform
Tuesday, May 13th, 2014
Location Intelligence offers insight into customers
Tuesday, September 18th, 2012Location intelligence (LI) and near field communication (NFC) are helping marketers to get to know their customers in a way they never could before.
NFC and Location Intelligence – Direct Marketing
Yellowfin Business Intelligence offers new location intelligence dimension
Monday, March 1st, 2010The market is ripe for Yellowfin Business Intelligence which offers new location intelligence, allowing inbound call data from customers to be analyzed as easily as their web data. The integrated Business Intelligence and Location Intelligence solution makes greater use of spatial data and targets customers like Jet Interactive, Australia’s leading inbound number provider. This company has integrated Yellowfin BI and LI to its Call Tracker solution. The system uses GIS to facilitate the visualization of customers’ call data and regional statistical and demographic data in conjunction with standard tabular data.
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